Hi! MY NAME IS IDA PERSSON AND I’M AN IDEA PERSON. ABOUT ME I use design, strategy and storytelling to challenge systems, imagine sustainable futures, and create inclusive tools, environments, and narratives. FEATURES PROJECTS DesignShifts: Creating a better future for and through design Experience the Forgotten Hold onto your butts View all work SERVICES Inclusive + sustainable DESIGN Responsible INNOVATION Ethical BRANDING + STORYTELLING LEARN MORE ABOUT MY WORK Articles Good design is invisible. But so is design that harms.Diversity in design: Inclusion alone won’t fix a broken systemNormalizing the human experience through increased representationThe harm of simple symbolism View all articles Get in Touch.
